Global Pay-Per-Click (PPC) Software Supply, Demand and Key Producers, 2023-2029

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Published Date: 09 Feb 2023

Category: Service & Software

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Description
Table of Contents
Table of Figures
Research Methodology
Related Reports
Product Tags

Description

The global Pay-Per-Click (PPC) Software market size is expected to reach $ 970.4 million by 2029, rising at a market growth of 5.4% CAGR during the forecast period (2023-2029).

SEMrush, Marin Software, WordStream, Kenshoo, Acquisio, Sellics, AdStage, Optmyzr, Shape Integrated Software, Omnia Retail, Balihoo, TapClicks (ReportGarden), SpyFu, Apex Pacific, etc. are the key suppliers in the global PPC Software market. Top 5 took up more than 50% of the global market in 2019.

PPC (Pay-Per-Click) software is a type of marketing tool on the internet that is generated by bidding on keywords in the search engines and other related websites, such as Amazon.com. Rather than a person paying for a marketing campaign that may or may not work, advertisers and agencies have opted to using PPC software.

This report studies the global Pay-Per-Click (PPC) Software demand, key companies, and key regions.

This report is a detailed and comprehensive analysis of the world market for Pay-Per-Click (PPC) Software, and provides market size (US$ million) and Year-over-Year (YoY) growth, considering 2022 as the base year. This report explores demand trends and competition, as well as details the characteristics of Pay-Per-Click (PPC) Software that contribute to its increasing demand across many markets.

Highlights and key features of the study
Global Pay-Per-Click (PPC) Software total market, 2018-2029, (USD Million)
Global Pay-Per-Click (PPC) Software total market by region & country, CAGR, 2018-2029, (USD Million)
U.S. VS China: Pay-Per-Click (PPC) Software total market, key domestic companies and share, (USD Million)
Global Pay-Per-Click (PPC) Software revenue by player and market share 2018-2023, (USD Million)
Global Pay-Per-Click (PPC) Software total market by Type, CAGR, 2018-2029, (USD Million)
Global Pay-Per-Click (PPC) Software total market by Application, CAGR, 2018-2029, (USD Million)
This reports profiles major players in the global Pay-Per-Click (PPC) Software market based on the following parameters – company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Alphabet, Microsoft Corporation, Facebook, WordStream, Optmyzr, SEMrush, Acquisio, Kenshoo and Marin Software, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, COVID-19 and Russia-Ukraine War Influence.

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the World Pay-Per-Click (PPC) Software market
Detailed Segmentation:
Each section contains quantitative market data including market by value (US$ Millions), by player, by regions, by Type, and by Application. Data is given for the years 2018-2029 by year with 2022 as the base year, 2023 as the estimate year, and 2024-2029 as the forecast year.

Global Pay-Per-Click (PPC) Software Market, By Region:
    United States
    China
    Europe
    Japan
    South Korea
    ASEAN
    India
    Rest of World

Global Pay-Per-Click (PPC) Software Market, Segmentation by Type
    Cloud-based
    On-premises

Global Pay-Per-Click (PPC) Software Market, Segmentation by Application
    BFSI
    Retail and eCommerce
    Automotive
    Healthcare
    Media and Entertainment
    IT and Telecom
    Others

Companies Profiled:
    Alphabet
    Microsoft Corporation
    Facebook
    WordStream
    Optmyzr
    SEMrush
    Acquisio
    Kenshoo
    Marin Software
    Spaceboost
    Adzooma
    AdStage
    SpyFu
    Adalysis

Key Questions Answered
1. How big is the global Pay-Per-Click (PPC) Software market?
2. What is the demand of the global Pay-Per-Click (PPC) Software market?
3. What is the year over year growth of the global Pay-Per-Click (PPC) Software market?
4. What is the total value of the global Pay-Per-Click (PPC) Software market?
5. Who are the major players in the global Pay-Per-Click (PPC) Software market?
6. What are the growth factors driving the market demand?

Table of Contents

1 Supply Summary
    1.1 Pay-Per-Click (PPC) Software Introduction
    1.2 World Pay-Per-Click (PPC) Software Market Size & Forecast (2018 & 2022 & 2029)
    1.3 World Pay-Per-Click (PPC) Software Total Market by Region (by Headquarter Location)
        1.3.1 World Pay-Per-Click (PPC) Software Market Size by Region (2018-2029), (by Headquarter Location)
        1.3.2 United States Pay-Per-Click (PPC) Software Market Size (2018-2029)
        1.3.3 China Pay-Per-Click (PPC) Software Market Size (2018-2029)
        1.3.4 Europe Pay-Per-Click (PPC) Software Market Size (2018-2029)
        1.3.5 Japan Pay-Per-Click (PPC) Software Market Size (2018-2029)
        1.3.6 South Korea Pay-Per-Click (PPC) Software Market Size (2018-2029)
        1.3.7 ASEAN Pay-Per-Click (PPC) Software Market Size (2018-2029)
        1.3.8 India Pay-Per-Click (PPC) Software Market Size (2018-2029)
    1.4 Market Drivers, Restraints and Trends
        1.4.1 Pay-Per-Click (PPC) Software Market Drivers
        1.4.2 Factors Affecting Demand
        1.4.3 Pay-Per-Click (PPC) Software Major Market Trends
    1.5 Influence of COVID-19 and Russia-Ukraine War
        1.5.1 Influence of COVID-19
        1.5.2 Influence of Russia-Ukraine War

2 Demand Summary
    2.1 World Pay-Per-Click (PPC) Software Consumption Value (2018-2029)
    2.2 World Pay-Per-Click (PPC) Software Consumption Value by Region
        2.2.1 World Pay-Per-Click (PPC) Software Consumption Value by Region (2018-2023)
        2.2.2 World Pay-Per-Click (PPC) Software Consumption Value Forecast by Region (2024-2029)
    2.3 United States Pay-Per-Click (PPC) Software Consumption Value (2018-2029)
    2.4 China Pay-Per-Click (PPC) Software Consumption Value (2018-2029)
    2.5 Europe Pay-Per-Click (PPC) Software Consumption Value (2018-2029)
    2.6 Japan Pay-Per-Click (PPC) Software Consumption Value (2018-2029)
    2.7 South Korea Pay-Per-Click (PPC) Software Consumption Value (2018-2029)
    2.8 ASEAN Pay-Per-Click (PPC) Software Consumption Value (2018-2029)
    2.9 India Pay-Per-Click (PPC) Software Consumption Value (2018-2029)

3 World Pay-Per-Click (PPC) Software Companies Competitive Analysis
    3.1 World Pay-Per-Click (PPC) Software Revenue by Player (2018-2023)
    3.2 Industry Rank and Concentration Rate (CR)
        3.2.1 Global Pay-Per-Click (PPC) Software Industry Rank of Major Players
        3.2.2 Global Concentration Ratios (CR4) for Pay-Per-Click (PPC) Software in 2022
        3.2.3 Global Concentration Ratios (CR8) for Pay-Per-Click (PPC) Software in 2022
    3.3 Pay-Per-Click (PPC) Software Company Evaluation Quadrant
    3.4 Pay-Per-Click (PPC) Software Market: Overall Company Footprint Analysis
        3.4.1 Pay-Per-Click (PPC) Software Market: Region Footprint
        3.4.2 Pay-Per-Click (PPC) Software Market: Company Product Type Footprint
        3.4.3 Pay-Per-Click (PPC) Software Market: Company Product Application Footprint
    3.5 Competitive Environment
        3.5.1 Historical Structure of the Industry
        3.5.2 Barriers of Market Entry
        3.5.3 Factors of Competition
    3.6 Mergers, Acquisitions Activity

4 United States VS China VS Rest of the World (by Headquarter Location)
    4.1 United States VS China: Pay-Per-Click (PPC) Software Revenue Comparison (by Headquarter Location)
        4.1.1 United States VS China: Pay-Per-Click (PPC) Software Market Size Comparison (2018 & 2022 & 2029) (by Headquarter Location)
        4.1.2 United States VS China: Pay-Per-Click (PPC) Software Revenue Market Share Comparison (2018 & 2022 & 2029)
    4.2 United States Based Companies VS China Based Companies: Pay-Per-Click (PPC) Software Consumption Value Comparison
        4.2.1 United States VS China: Pay-Per-Click (PPC) Software Consumption Value Comparison (2018 & 2022 & 2029)
        4.2.2 United States VS China: Pay-Per-Click (PPC) Software Consumption Value Market Share Comparison (2018 & 2022 & 2029)
    4.3 United States Based Pay-Per-Click (PPC) Software Companies and Market Share, 2018-2023
        4.3.1 United States Based Pay-Per-Click (PPC) Software Companies, Headquarters (States, Country)
        4.3.2 United States Based Companies Pay-Per-Click (PPC) Software Revenue, (2018-2023)
    4.4 China Based Companies Pay-Per-Click (PPC) Software Revenue and Market Share, 2018-2023
        4.4.1 China Based Pay-Per-Click (PPC) Software Companies, Company Headquarters (Province, Country)
        4.4.2 China Based Companies Pay-Per-Click (PPC) Software Revenue, (2018-2023)
    4.5 Rest of World Based Pay-Per-Click (PPC) Software Companies and Market Share, 2018-2023
        4.5.1 Rest of World Based Pay-Per-Click (PPC) Software Companies, Headquarters (States, Country)
        4.5.2 Rest of World Based Companies Pay-Per-Click (PPC) Software Revenue, (2018-2023)

5 Market Analysis by Type
    5.1 World Pay-Per-Click (PPC) Software Market Size Overview by Type: 2018 VS 2022 VS 2029
    5.2 Segment Introduction by Type
        5.2.1 Cloud-based
        5.2.2 On-premises
    5.3 Market Segment by Type
        5.3.1 World Pay-Per-Click (PPC) Software Market Size by Type (2018-2023)
        5.3.2 World Pay-Per-Click (PPC) Software Market Size by Type (2024-2029)
        5.3.3 World Pay-Per-Click (PPC) Software Market Size Market Share by Type (2018-2029)

6 Market Analysis by Application
    6.1 World Pay-Per-Click (PPC) Software Market Size Overview by Application: 2018 VS 2022 VS 2029
    6.2 Segment Introduction by Application
        6.2.1 BFSI
        6.2.2 Retail and eCommerce
        6.2.3 Automotive
        6.2.4 Healthcare
        6.2.5 Healthcare
        6.2.6 IT and Telecom
        6.2.7 Others
    6.3 Market Segment by Application
        6.3.1 World Pay-Per-Click (PPC) Software Market Size by Application (2018-2023)
        6.3.2 World Pay-Per-Click (PPC) Software Market Size by Application (2024-2029)
        6.3.3 World Pay-Per-Click (PPC) Software Market Size by Application (2018-2029)

7 Company Profiles
    7.1 Alphabet
        7.1.1 Alphabet Details
        7.1.2 Alphabet Major Business
        7.1.3 Alphabet Pay-Per-Click (PPC) Software Product and Services
        7.1.4 Alphabet Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.1.5 Alphabet Recent Developments/Updates
        7.1.6 Alphabet Competitive Strengths & Weaknesses
    7.2 Microsoft Corporation
        7.2.1 Microsoft Corporation Details
        7.2.2 Microsoft Corporation Major Business
        7.2.3 Microsoft Corporation Pay-Per-Click (PPC) Software Product and Services
        7.2.4 Microsoft Corporation Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.2.5 Microsoft Corporation Recent Developments/Updates
        7.2.6 Microsoft Corporation Competitive Strengths & Weaknesses
    7.3 Facebook
        7.3.1 Facebook Details
        7.3.2 Facebook Major Business
        7.3.3 Facebook Pay-Per-Click (PPC) Software Product and Services
        7.3.4 Facebook Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.3.5 Facebook Recent Developments/Updates
        7.3.6 Facebook Competitive Strengths & Weaknesses
    7.4 WordStream
        7.4.1 WordStream Details
        7.4.2 WordStream Major Business
        7.4.3 WordStream Pay-Per-Click (PPC) Software Product and Services
        7.4.4 WordStream Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.4.5 WordStream Recent Developments/Updates
        7.4.6 WordStream Competitive Strengths & Weaknesses
    7.5 Optmyzr
        7.5.1 Optmyzr Details
        7.5.2 Optmyzr Major Business
        7.5.3 Optmyzr Pay-Per-Click (PPC) Software Product and Services
        7.5.4 Optmyzr Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.5.5 Optmyzr Recent Developments/Updates
        7.5.6 Optmyzr Competitive Strengths & Weaknesses
    7.6 SEMrush
        7.6.1 SEMrush Details
        7.6.2 SEMrush Major Business
        7.6.3 SEMrush Pay-Per-Click (PPC) Software Product and Services
        7.6.4 SEMrush Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.6.5 SEMrush Recent Developments/Updates
        7.6.6 SEMrush Competitive Strengths & Weaknesses
    7.7 Acquisio
        7.7.1 Acquisio Details
        7.7.2 Acquisio Major Business
        7.7.3 Acquisio Pay-Per-Click (PPC) Software Product and Services
        7.7.4 Acquisio Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.7.5 Acquisio Recent Developments/Updates
        7.7.6 Acquisio Competitive Strengths & Weaknesses
    7.8 Kenshoo
        7.8.1 Kenshoo Details
        7.8.2 Kenshoo Major Business
        7.8.3 Kenshoo Pay-Per-Click (PPC) Software Product and Services
        7.8.4 Kenshoo Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.8.5 Kenshoo Recent Developments/Updates
        7.8.6 Kenshoo Competitive Strengths & Weaknesses
    7.9 Marin Software
        7.9.1 Marin Software Details
        7.9.2 Marin Software Major Business
        7.9.3 Marin Software Pay-Per-Click (PPC) Software Product and Services
        7.9.4 Marin Software Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.9.5 Marin Software Recent Developments/Updates
        7.9.6 Marin Software Competitive Strengths & Weaknesses
    7.10 Spaceboost
        7.10.1 Spaceboost Details
        7.10.2 Spaceboost Major Business
        7.10.3 Spaceboost Pay-Per-Click (PPC) Software Product and Services
        7.10.4 Spaceboost Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.10.5 Spaceboost Recent Developments/Updates
        7.10.6 Spaceboost Competitive Strengths & Weaknesses
    7.11 Adzooma
        7.11.1 Adzooma Details
        7.11.2 Adzooma Major Business
        7.11.3 Adzooma Pay-Per-Click (PPC) Software Product and Services
        7.11.4 Adzooma Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.11.5 Adzooma Recent Developments/Updates
        7.11.6 Adzooma Competitive Strengths & Weaknesses
    7.12 AdStage
        7.12.1 AdStage Details
        7.12.2 AdStage Major Business
        7.12.3 AdStage Pay-Per-Click (PPC) Software Product and Services
        7.12.4 AdStage Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.12.5 AdStage Recent Developments/Updates
        7.12.6 AdStage Competitive Strengths & Weaknesses
    7.13 SpyFu
        7.13.1 SpyFu Details
        7.13.2 SpyFu Major Business
        7.13.3 SpyFu Pay-Per-Click (PPC) Software Product and Services
        7.13.4 SpyFu Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.13.5 SpyFu Recent Developments/Updates
        7.13.6 SpyFu Competitive Strengths & Weaknesses
    7.14 Adalysis
        7.14.1 Adalysis Details
        7.14.2 Adalysis Major Business
        7.14.3 Adalysis Pay-Per-Click (PPC) Software Product and Services
        7.14.4 Adalysis Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023)
        7.14.5 Adalysis Recent Developments/Updates
        7.14.6 Adalysis Competitive Strengths & Weaknesses

8 Industry Chain Analysis
    8.1 Pay-Per-Click (PPC) Software Industry Chain
    8.2 Pay-Per-Click (PPC) Software Upstream Analysis
    8.3 Pay-Per-Click (PPC) Software Midstream Analysis
    8.4 Pay-Per-Click (PPC) Software Downstream Analysis

9 Research Findings and Conclusion

10 Appendix
    10.1 Methodology
    10.2 Research Process and Data Source
    10.3 Disclaimer

Table of Figures

List of Tables
    Table 1. World Pay-Per-Click (PPC) Software Revenue by Region (2018, 2022 and 2029) & (USD Million), (by Headquarter Location)
    Table 2. World Pay-Per-Click (PPC) Software Revenue by Region (2018-2023) & (USD Million), (by Headquarter Location)
    Table 3. World Pay-Per-Click (PPC) Software Revenue by Region (2024-2029) & (USD Million), (by Headquarter Location)
    Table 4. World Pay-Per-Click (PPC) Software Revenue Market Share by Region (2018-2023), (by Headquarter Location)
    Table 5. World Pay-Per-Click (PPC) Software Revenue Market Share by Region (2024-2029), (by Headquarter Location)
    Table 6. Major Market Trends
    Table 7. World Pay-Per-Click (PPC) Software Consumption Value Growth Rate Forecast by Region (2018 & 2022 & 2029) & (USD Million)
    Table 8. World Pay-Per-Click (PPC) Software Consumption Value by Region (2018-2023) & (USD Million)
    Table 9. World Pay-Per-Click (PPC) Software Consumption Value Forecast by Region (2024-2029) & (USD Million)
    Table 10. World Pay-Per-Click (PPC) Software Revenue by Player (2018-2023) & (USD Million)
    Table 11. Revenue Market Share of Key Pay-Per-Click (PPC) Software Players in 2022
    Table 12. World Pay-Per-Click (PPC) Software Industry Rank of Major Player, Based on Revenue in 2022
    Table 13. Global Pay-Per-Click (PPC) Software Company Evaluation Quadrant
    Table 14. Head Office of Key Pay-Per-Click (PPC) Software Player
    Table 15. Pay-Per-Click (PPC) Software Market: Company Product Type Footprint
    Table 16. Pay-Per-Click (PPC) Software Market: Company Product Application Footprint
    Table 17. Pay-Per-Click (PPC) Software Mergers & Acquisitions Activity
    Table 18. United States VS China Pay-Per-Click (PPC) Software Market Size Comparison, (2018 & 2022 & 2029) & (USD Million)
    Table 19. United States VS China Pay-Per-Click (PPC) Software Consumption Value Comparison, (2018 & 2022 & 2029) & (USD Million)
    Table 20. United States Based Pay-Per-Click (PPC) Software Companies, Headquarters (States, Country)
    Table 21. United States Based Companies Pay-Per-Click (PPC) Software Revenue, (2018-2023) & (USD Million)
    Table 22. United States Based Companies Pay-Per-Click (PPC) Software Revenue Market Share (2018-2023)
    Table 23. China Based Pay-Per-Click (PPC) Software Companies, Headquarters (Province, Country)
    Table 24. China Based Companies Pay-Per-Click (PPC) Software Revenue, (2018-2023) & (USD Million)
    Table 25. China Based Companies Pay-Per-Click (PPC) Software Revenue Market Share (2018-2023)
    Table 26. Rest of World Based Pay-Per-Click (PPC) Software Companies, Headquarters (States, Country)
    Table 27. Rest of World Based Companies Pay-Per-Click (PPC) Software Revenue, (2018-2023) & (USD Million)
    Table 28. Rest of World Based Companies Pay-Per-Click (PPC) Software Revenue Market Share (2018-2023)
    Table 29. World Pay-Per-Click (PPC) Software Market Size by Type, (USD Million), 2018 & 2022 & 2029
    Table 30. World Pay-Per-Click (PPC) Software Market Size by Type (2018-2023) & (USD Million)
    Table 31. World Pay-Per-Click (PPC) Software Market Size by Type (2024-2029) & (USD Million)
    Table 32. World Pay-Per-Click (PPC) Software Market Size by Application, (USD Million), 2018 & 2022 & 2029
    Table 33. World Pay-Per-Click (PPC) Software Market Size by Application (2018-2023) & (USD Million)
    Table 34. World Pay-Per-Click (PPC) Software Market Size by Application (2024-2029) & (USD Million)
    Table 35. Alphabet Basic Information, Area Served and Competitors
    Table 36. Alphabet Major Business
    Table 37. Alphabet Pay-Per-Click (PPC) Software Product and Services
    Table 38. Alphabet Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 39. Alphabet Recent Developments/Updates
    Table 40. Alphabet Competitive Strengths & Weaknesses
    Table 41. Microsoft Corporation Basic Information, Area Served and Competitors
    Table 42. Microsoft Corporation Major Business
    Table 43. Microsoft Corporation Pay-Per-Click (PPC) Software Product and Services
    Table 44. Microsoft Corporation Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 45. Microsoft Corporation Recent Developments/Updates
    Table 46. Microsoft Corporation Competitive Strengths & Weaknesses
    Table 47. Facebook Basic Information, Area Served and Competitors
    Table 48. Facebook Major Business
    Table 49. Facebook Pay-Per-Click (PPC) Software Product and Services
    Table 50. Facebook Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 51. Facebook Recent Developments/Updates
    Table 52. Facebook Competitive Strengths & Weaknesses
    Table 53. WordStream Basic Information, Area Served and Competitors
    Table 54. WordStream Major Business
    Table 55. WordStream Pay-Per-Click (PPC) Software Product and Services
    Table 56. WordStream Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 57. WordStream Recent Developments/Updates
    Table 58. WordStream Competitive Strengths & Weaknesses
    Table 59. Optmyzr Basic Information, Area Served and Competitors
    Table 60. Optmyzr Major Business
    Table 61. Optmyzr Pay-Per-Click (PPC) Software Product and Services
    Table 62. Optmyzr Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 63. Optmyzr Recent Developments/Updates
    Table 64. Optmyzr Competitive Strengths & Weaknesses
    Table 65. SEMrush Basic Information, Area Served and Competitors
    Table 66. SEMrush Major Business
    Table 67. SEMrush Pay-Per-Click (PPC) Software Product and Services
    Table 68. SEMrush Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 69. SEMrush Recent Developments/Updates
    Table 70. SEMrush Competitive Strengths & Weaknesses
    Table 71. Acquisio Basic Information, Area Served and Competitors
    Table 72. Acquisio Major Business
    Table 73. Acquisio Pay-Per-Click (PPC) Software Product and Services
    Table 74. Acquisio Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 75. Acquisio Recent Developments/Updates
    Table 76. Acquisio Competitive Strengths & Weaknesses
    Table 77. Kenshoo Basic Information, Area Served and Competitors
    Table 78. Kenshoo Major Business
    Table 79. Kenshoo Pay-Per-Click (PPC) Software Product and Services
    Table 80. Kenshoo Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 81. Kenshoo Recent Developments/Updates
    Table 82. Kenshoo Competitive Strengths & Weaknesses
    Table 83. Marin Software Basic Information, Area Served and Competitors
    Table 84. Marin Software Major Business
    Table 85. Marin Software Pay-Per-Click (PPC) Software Product and Services
    Table 86. Marin Software Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 87. Marin Software Recent Developments/Updates
    Table 88. Marin Software Competitive Strengths & Weaknesses
    Table 89. Spaceboost Basic Information, Area Served and Competitors
    Table 90. Spaceboost Major Business
    Table 91. Spaceboost Pay-Per-Click (PPC) Software Product and Services
    Table 92. Spaceboost Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 93. Spaceboost Recent Developments/Updates
    Table 94. Spaceboost Competitive Strengths & Weaknesses
    Table 95. Adzooma Basic Information, Area Served and Competitors
    Table 96. Adzooma Major Business
    Table 97. Adzooma Pay-Per-Click (PPC) Software Product and Services
    Table 98. Adzooma Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 99. Adzooma Recent Developments/Updates
    Table 100. Adzooma Competitive Strengths & Weaknesses
    Table 101. AdStage Basic Information, Area Served and Competitors
    Table 102. AdStage Major Business
    Table 103. AdStage Pay-Per-Click (PPC) Software Product and Services
    Table 104. AdStage Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 105. AdStage Recent Developments/Updates
    Table 106. AdStage Competitive Strengths & Weaknesses
    Table 107. SpyFu Basic Information, Area Served and Competitors
    Table 108. SpyFu Major Business
    Table 109. SpyFu Pay-Per-Click (PPC) Software Product and Services
    Table 110. SpyFu Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 111. SpyFu Recent Developments/Updates
    Table 112. Adalysis Basic Information, Area Served and Competitors
    Table 113. Adalysis Major Business
    Table 114. Adalysis Pay-Per-Click (PPC) Software Product and Services
    Table 115. Adalysis Pay-Per-Click (PPC) Software Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 116. Global Key Players of Pay-Per-Click (PPC) Software Upstream (Raw Materials)
    Table 117. Pay-Per-Click (PPC) Software Typical Customers
List of Figure
    Figure 1. Pay-Per-Click (PPC) Software Picture
    Figure 2. World Pay-Per-Click (PPC) Software Total Market Size: 2018 & 2022 & 2029, (USD Million)
    Figure 3. World Pay-Per-Click (PPC) Software Total Market Size (2018-2029) & (USD Million)
    Figure 4. World Pay-Per-Click (PPC) Software Revenue Market Share by Region (2018, 2022 and 2029) & (USD Million) , (by Headquarter Location)
    Figure 5. World Pay-Per-Click (PPC) Software Revenue Market Share by Region (2018-2029), (by Headquarter Location)
    Figure 6. United States Based Company Pay-Per-Click (PPC) Software Revenue (2018-2029) & (USD Million)
    Figure 7. China Based Company Pay-Per-Click (PPC) Software Revenue (2018-2029) & (USD Million)
    Figure 8. Europe Based Company Pay-Per-Click (PPC) Software Revenue (2018-2029) & (USD Million)
    Figure 9. Japan Based Company Pay-Per-Click (PPC) Software Revenue (2018-2029) & (USD Million)
    Figure 10. South Korea Based Company Pay-Per-Click (PPC) Software Revenue (2018-2029) & (USD Million)
    Figure 11. ASEAN Based Company Pay-Per-Click (PPC) Software Revenue (2018-2029) & (USD Million)
    Figure 12. India Based Company Pay-Per-Click (PPC) Software Revenue (2018-2029) & (USD Million)
    Figure 13. Pay-Per-Click (PPC) Software Market Drivers
    Figure 14. Factors Affecting Demand
    Figure 15. World Pay-Per-Click (PPC) Software Consumption Value (2018-2029) & (USD Million)
    Figure 16. World Pay-Per-Click (PPC) Software Consumption Value Market Share by Region (2018-2029)
    Figure 17. United States Pay-Per-Click (PPC) Software Consumption Value (2018-2029) & (USD Million)
    Figure 18. China Pay-Per-Click (PPC) Software Consumption Value (2018-2029) & (USD Million)
    Figure 19. Europe Pay-Per-Click (PPC) Software Consumption Value (2018-2029) & (USD Million)
    Figure 20. Japan Pay-Per-Click (PPC) Software Consumption Value (2018-2029) & (USD Million)
    Figure 21. South Korea Pay-Per-Click (PPC) Software Consumption Value (2018-2029) & (USD Million)
    Figure 22. ASEAN Pay-Per-Click (PPC) Software Consumption Value (2018-2029) & (USD Million)
    Figure 23. India Pay-Per-Click (PPC) Software Consumption Value (2018-2029) & (USD Million)
    Figure 24. Producer Shipments of Pay-Per-Click (PPC) Software by Player Revenue ($MM) and Market Share (%): 2022
    Figure 25. Global Four-firm Concentration Ratios (CR4) for Pay-Per-Click (PPC) Software Markets in 2022
    Figure 26. Global Four-firm Concentration Ratios (CR8) for Pay-Per-Click (PPC) Software Markets in 2022
    Figure 27. United States VS China: Pay-Per-Click (PPC) Software Revenue Market Share Comparison (2018 & 2022 & 2029)
    Figure 28. United States VS China: Pay-Per-Click (PPC) Software Consumption Value Market Share Comparison (2018 & 2022 & 2029)
    Figure 29. World Pay-Per-Click (PPC) Software Market Size by Type, (USD Million), 2018 & 2022 & 2029
    Figure 30. World Pay-Per-Click (PPC) Software Market Size Market Share by Type in 2022
    Figure 31. Cloud-based
    Figure 32. On-premises
    Figure 33. World Pay-Per-Click (PPC) Software Market Size Market Share by Type (2018-2029)
    Figure 34. World Pay-Per-Click (PPC) Software Market Size by Application, (USD Million), 2018 & 2022 & 2029
    Figure 35. World Pay-Per-Click (PPC) Software Market Size Market Share by Application in 2022
    Figure 36. BFSI
    Figure 37. Retail and eCommerce
    Figure 38. Automotive
    Figure 39. Healthcare
    Figure 40. Media and Entertainment
    Figure 41. IT and Telecom
    Figure 42. Others
    Figure 43. Pay-Per-Click (PPC) Software Industrial Chain
    Figure 44. Methodology
    Figure 45. Research Process and Data Source

Research Methodology

Client Requirements

Review and analyze client requirements

Discussion of all the project requirements and queries

Flexibility Check

Project Feasibility Analysis

Finalizing tentative research programme

Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

Determination of key drivers, restraints, challenge, and opportunity

Identifies market needs and trends

Market Size Estimation & Forecast

Estimation of historical data based on secondary and primary data

Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

Consideration of geography, region-specific product/service demand for region segments

Consideration of product utilization rates, product demand outlook for segments by application or end-user.

Data Source

Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

Primary Source
Research discussion with manufacturers, distributors, suppliers, end user, industry experts to verify insights.

Validation and
triangulation of
secondary and primary source.

Collection of data

Cumulating and collating the essential qualitative and quantitative data

Generation of report in client requested format by research analysts

Reviews by expert analysts

Final quality check

Clarifying queries

Receiving feedback

Ensuring satisfaction

01 Identification of data

This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.
02 Evaluation of Market Dynamic

This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.
03 Collection of Data

This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.
04 Collaboration of Data

This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.
05 Verification and Analysis

This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

Related Reports

Global Pay-Per-Click (PPC) Software Market 2023 by Company, Regions, Type and Application, Forecast to 2029

Global Pay-Per-Click (PPC) Software Market 2023 by Company, Regions, Type and Application, Forecast to 2029

date 02 Jan 2023

date Service & Software

PPC (Pay-Per-Click) software is a type of marketing tool on the internet that is generated by bidding on keywords in the search engines and other related websites, such as Amazon.com. Rather than a person paying for a marketing campaign that may or may not work, advertisers and agencies have opted to using PPC software.

Global Pay-Per-Click (PPC) Software Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Global Pay-Per-Click (PPC) Software Market 2024 by Company, Regions, Type and Application, Forecast to 2030

date 13 Jan 2024

date Service & Software

According to our (Global Info Research) latest study, the global Pay-Per-Click (PPC) Software market size was valued at USD 673.3 million in 2023 and is forecast to a readjusted size of USD 970.4 million by 2030 with a CAGR of 5.4% during review period.

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