Global Sports Brand Licensing Supply, Demand and Key Producers, 2024-2030

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Published Date: 04 Mar 2024

Category: Service & Software

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Description
Table of Contents
Table of Figures
Research Methodology
Companies Mentioned
Related Reports
Product Tags

Description

The global Sports Brand Licensing market size is expected to reach $ million by 2030, rising at a market growth of % CAGR during the forecast period (2024-2030).

This report studies the global Sports Brand Licensing demand, key companies, and key regions.

This report is a detailed and comprehensive analysis of the world market for Sports Brand Licensing, and provides market size (US$ million) and Year-over-Year (YoY) growth, considering 2023 as the base year. This report explores demand trends and competition, as well as details the characteristics of Sports Brand Licensing that contribute to its increasing demand across many markets.

Highlights and key features of the study
Global Sports Brand Licensing total market, 2019-2030, (USD Million)
Global Sports Brand Licensing total market by region & country, CAGR, 2019-2030, (USD Million)
U.S. VS China: Sports Brand Licensing total market, key domestic companies and share, (USD Million)
Global Sports Brand Licensing revenue by player and market share 2019-2024, (USD Million)
Global Sports Brand Licensing total market by Type, CAGR, 2019-2030, (USD Million)
Global Sports Brand Licensing total market by Application, CAGR, 2019-2030, (USD Million).

This reports profiles major players in the global Sports Brand Licensing market based on the following parameters – company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include National Hockey League, Major League Baseball, National Basketball Association, National Football League, MLS, NASCAR, USTA, WNBA and WTA, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the World Sports Brand Licensing market.

Detailed Segmentation:
Each section contains quantitative market data including market by value (US$ Millions), by player, by regions, by Type, and by Application. Data is given for the years 2019-2030 by year with 2023 as the base year, 2024 as the estimate year, and 2025-2030 as the forecast year.

Global Sports Brand Licensing Market, By Region:
United States
China
Europe
Japan
South Korea
ASEAN
India
Rest of World

Global Sports Brand Licensing Market, Segmentation by Type
Apparel
Consumer Packaged Goods
Toys
Others

Global Sports Brand Licensing Market, Segmentation by Application
College Sports
Other Sports

Companies Profiled:
National Hockey League
Major League Baseball
National Basketball Association
National Football League
MLS
NASCAR
USTA
WNBA
WTA
Canadian Football League
Flat Track Canada

Key Questions Answered
1. How big is the global Sports Brand Licensing market?
2. What is the demand of the global Sports Brand Licensing market?
3. What is the year over year growth of the global Sports Brand Licensing market?
4. What is the total value of the global Sports Brand Licensing market?
5. Who are the major players in the global Sports Brand Licensing market?

Table of Contents

1 Supply Summary
    1.1 Sports Brand Licensing Introduction
    1.2 World Sports Brand Licensing Market Size & Forecast (2019 & 2023 & 2030)
    1.3 World Sports Brand Licensing Total Market by Region (by Headquarter Location)
        1.3.1 World Sports Brand Licensing Market Size by Region (2019-2030), (by Headquarter Location)
        1.3.2 United States Sports Brand Licensing Market Size (2019-2030)
        1.3.3 China Sports Brand Licensing Market Size (2019-2030)
        1.3.4 Europe Sports Brand Licensing Market Size (2019-2030)
        1.3.5 Japan Sports Brand Licensing Market Size (2019-2030)
        1.3.6 South Korea Sports Brand Licensing Market Size (2019-2030)
        1.3.7 ASEAN Sports Brand Licensing Market Size (2019-2030)
        1.3.8 India Sports Brand Licensing Market Size (2019-2030)
    1.4 Market Drivers, Restraints and Trends
        1.4.1 Sports Brand Licensing Market Drivers
        1.4.2 Factors Affecting Demand
        1.4.3 Sports Brand Licensing Major Market Trends

2 Demand Summary
    2.1 World Sports Brand Licensing Consumption Value (2019-2030)
    2.2 World Sports Brand Licensing Consumption Value by Region
        2.2.1 World Sports Brand Licensing Consumption Value by Region (2019-2024)
        2.2.2 World Sports Brand Licensing Consumption Value Forecast by Region (2025-2030)
    2.3 United States Sports Brand Licensing Consumption Value (2019-2030)
    2.4 China Sports Brand Licensing Consumption Value (2019-2030)
    2.5 Europe Sports Brand Licensing Consumption Value (2019-2030)
    2.6 Japan Sports Brand Licensing Consumption Value (2019-2030)
    2.7 South Korea Sports Brand Licensing Consumption Value (2019-2030)
    2.8 ASEAN Sports Brand Licensing Consumption Value (2019-2030)
    2.9 India Sports Brand Licensing Consumption Value (2019-2030)

3 World Sports Brand Licensing Companies Competitive Analysis
    3.1 World Sports Brand Licensing Revenue by Player (2019-2024)
    3.2 Industry Rank and Concentration Rate (CR)
        3.2.1 Global Sports Brand Licensing Industry Rank of Major Players
        3.2.2 Global Concentration Ratios (CR4) for Sports Brand Licensing in 2023
        3.2.3 Global Concentration Ratios (CR8) for Sports Brand Licensing in 2023
    3.3 Sports Brand Licensing Company Evaluation Quadrant
    3.4 Sports Brand Licensing Market: Overall Company Footprint Analysis
        3.4.1 Sports Brand Licensing Market: Region Footprint
        3.4.2 Sports Brand Licensing Market: Company Product Type Footprint
        3.4.3 Sports Brand Licensing Market: Company Product Application Footprint
    3.5 Competitive Environment
        3.5.1 Historical Structure of the Industry
        3.5.2 Barriers of Market Entry
        3.5.3 Factors of Competition
    3.6 Mergers, Acquisitions Activity

4 United States VS China VS Rest of the World (by Headquarter Location)
    4.1 United States VS China: Sports Brand Licensing Revenue Comparison (by Headquarter Location)
        4.1.1 United States VS China: Sports Brand Licensing Market Size Comparison (2019 & 2023 & 2030) (by Headquarter Location)
        4.1.2 United States VS China: Sports Brand Licensing Revenue Market Share Comparison (2019 & 2023 & 2030)
    4.2 United States Based Companies VS China Based Companies: Sports Brand Licensing Consumption Value Comparison
        4.2.1 United States VS China: Sports Brand Licensing Consumption Value Comparison (2019 & 2023 & 2030)
        4.2.2 United States VS China: Sports Brand Licensing Consumption Value Market Share Comparison (2019 & 2023 & 2030)
    4.3 United States Based Sports Brand Licensing Companies and Market Share, 2019-2024
        4.3.1 United States Based Sports Brand Licensing Companies, Headquarters (States, Country)
        4.3.2 United States Based Companies Sports Brand Licensing Revenue, (2019-2024)
    4.4 China Based Companies Sports Brand Licensing Revenue and Market Share, 2019-2024
        4.4.1 China Based Sports Brand Licensing Companies, Company Headquarters (Province, Country)
        4.4.2 China Based Companies Sports Brand Licensing Revenue, (2019-2024)
    4.5 Rest of World Based Sports Brand Licensing Companies and Market Share, 2019-2024
        4.5.1 Rest of World Based Sports Brand Licensing Companies, Headquarters (States, Country)
        4.5.2 Rest of World Based Companies Sports Brand Licensing Revenue, (2019-2024)

5 Market Analysis by Type
    5.1 World Sports Brand Licensing Market Size Overview by Type: 2019 VS 2023 VS 2030
    5.2 Segment Introduction by Type
        5.2.1 Apparel
        5.2.2 Consumer Packaged Goods
        5.2.3 Toys
        5.2.4 Others
    5.3 Market Segment by Type
        5.3.1 World Sports Brand Licensing Market Size by Type (2019-2024)
        5.3.2 World Sports Brand Licensing Market Size by Type (2025-2030)
        5.3.3 World Sports Brand Licensing Market Size Market Share by Type (2019-2030)

6 Market Analysis by Application
    6.1 World Sports Brand Licensing Market Size Overview by Application: 2019 VS 2023 VS 2030
    6.2 Segment Introduction by Application
        6.2.1 College Sports
        6.2.2 Other Sports
    6.3 Market Segment by Application
        6.3.1 World Sports Brand Licensing Market Size by Application (2019-2024)
        6.3.2 World Sports Brand Licensing Market Size by Application (2025-2030)
        6.3.3 World Sports Brand Licensing Market Size by Application (2019-2030)

7 Company Profiles
    7.1 National Hockey League
        7.1.1 National Hockey League Details
        7.1.2 National Hockey League Major Business
        7.1.3 National Hockey League Sports Brand Licensing Product and Services
        7.1.4 National Hockey League Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.1.5 National Hockey League Recent Developments/Updates
        7.1.6 National Hockey League Competitive Strengths & Weaknesses
    7.2 Major League Baseball
        7.2.1 Major League Baseball Details
        7.2.2 Major League Baseball Major Business
        7.2.3 Major League Baseball Sports Brand Licensing Product and Services
        7.2.4 Major League Baseball Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.2.5 Major League Baseball Recent Developments/Updates
        7.2.6 Major League Baseball Competitive Strengths & Weaknesses
    7.3 National Basketball Association
        7.3.1 National Basketball Association Details
        7.3.2 National Basketball Association Major Business
        7.3.3 National Basketball Association Sports Brand Licensing Product and Services
        7.3.4 National Basketball Association Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.3.5 National Basketball Association Recent Developments/Updates
        7.3.6 National Basketball Association Competitive Strengths & Weaknesses
    7.4 National Football League
        7.4.1 National Football League Details
        7.4.2 National Football League Major Business
        7.4.3 National Football League Sports Brand Licensing Product and Services
        7.4.4 National Football League Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.4.5 National Football League Recent Developments/Updates
        7.4.6 National Football League Competitive Strengths & Weaknesses
    7.5 MLS
        7.5.1 MLS Details
        7.5.2 MLS Major Business
        7.5.3 MLS Sports Brand Licensing Product and Services
        7.5.4 MLS Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.5.5 MLS Recent Developments/Updates
        7.5.6 MLS Competitive Strengths & Weaknesses
    7.6 NASCAR
        7.6.1 NASCAR Details
        7.6.2 NASCAR Major Business
        7.6.3 NASCAR Sports Brand Licensing Product and Services
        7.6.4 NASCAR Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.6.5 NASCAR Recent Developments/Updates
        7.6.6 NASCAR Competitive Strengths & Weaknesses
    7.7 USTA
        7.7.1 USTA Details
        7.7.2 USTA Major Business
        7.7.3 USTA Sports Brand Licensing Product and Services
        7.7.4 USTA Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.7.5 USTA Recent Developments/Updates
        7.7.6 USTA Competitive Strengths & Weaknesses
    7.8 WNBA
        7.8.1 WNBA Details
        7.8.2 WNBA Major Business
        7.8.3 WNBA Sports Brand Licensing Product and Services
        7.8.4 WNBA Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.8.5 WNBA Recent Developments/Updates
        7.8.6 WNBA Competitive Strengths & Weaknesses
    7.9 WTA
        7.9.1 WTA Details
        7.9.2 WTA Major Business
        7.9.3 WTA Sports Brand Licensing Product and Services
        7.9.4 WTA Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.9.5 WTA Recent Developments/Updates
        7.9.6 WTA Competitive Strengths & Weaknesses
    7.10 Canadian Football League
        7.10.1 Canadian Football League Details
        7.10.2 Canadian Football League Major Business
        7.10.3 Canadian Football League Sports Brand Licensing Product and Services
        7.10.4 Canadian Football League Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.10.5 Canadian Football League Recent Developments/Updates
        7.10.6 Canadian Football League Competitive Strengths & Weaknesses
    7.11 Flat Track Canada
        7.11.1 Flat Track Canada Details
        7.11.2 Flat Track Canada Major Business
        7.11.3 Flat Track Canada Sports Brand Licensing Product and Services
        7.11.4 Flat Track Canada Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024)
        7.11.5 Flat Track Canada Recent Developments/Updates
        7.11.6 Flat Track Canada Competitive Strengths & Weaknesses

8 Industry Chain Analysis
    8.1 Sports Brand Licensing Industry Chain
    8.2 Sports Brand Licensing Upstream Analysis
    8.3 Sports Brand Licensing Midstream Analysis
    8.4 Sports Brand Licensing Downstream Analysis

9 Research Findings and Conclusion

10 Appendix
    10.1 Methodology
    10.2 Research Process and Data Source
    10.3 Disclaimer

Table of Figures

List of Tables
    Table 1. World Sports Brand Licensing Revenue by Region (2019, 2023 and 2030) & (USD Million), (by Headquarter Location)
    Table 2. World Sports Brand Licensing Revenue by Region (2019-2024) & (USD Million), (by Headquarter Location)
    Table 3. World Sports Brand Licensing Revenue by Region (2025-2030) & (USD Million), (by Headquarter Location)
    Table 4. World Sports Brand Licensing Revenue Market Share by Region (2019-2024), (by Headquarter Location)
    Table 5. World Sports Brand Licensing Revenue Market Share by Region (2025-2030), (by Headquarter Location)
    Table 6. Major Market Trends
    Table 7. World Sports Brand Licensing Consumption Value Growth Rate Forecast by Region (2019 & 2023 & 2030) & (USD Million)
    Table 8. World Sports Brand Licensing Consumption Value by Region (2019-2024) & (USD Million)
    Table 9. World Sports Brand Licensing Consumption Value Forecast by Region (2025-2030) & (USD Million)
    Table 10. World Sports Brand Licensing Revenue by Player (2019-2024) & (USD Million)
    Table 11. Revenue Market Share of Key Sports Brand Licensing Players in 2023
    Table 12. World Sports Brand Licensing Industry Rank of Major Player, Based on Revenue in 2023
    Table 13. Global Sports Brand Licensing Company Evaluation Quadrant
    Table 14. Head Office of Key Sports Brand Licensing Player
    Table 15. Sports Brand Licensing Market: Company Product Type Footprint
    Table 16. Sports Brand Licensing Market: Company Product Application Footprint
    Table 17. Sports Brand Licensing Mergers & Acquisitions Activity
    Table 18. United States VS China Sports Brand Licensing Market Size Comparison, (2019 & 2023 & 2030) & (USD Million)
    Table 19. United States VS China Sports Brand Licensing Consumption Value Comparison, (2019 & 2023 & 2030) & (USD Million)
    Table 20. United States Based Sports Brand Licensing Companies, Headquarters (States, Country)
    Table 21. United States Based Companies Sports Brand Licensing Revenue, (2019-2024) & (USD Million)
    Table 22. United States Based Companies Sports Brand Licensing Revenue Market Share (2019-2024)
    Table 23. China Based Sports Brand Licensing Companies, Headquarters (Province, Country)
    Table 24. China Based Companies Sports Brand Licensing Revenue, (2019-2024) & (USD Million)
    Table 25. China Based Companies Sports Brand Licensing Revenue Market Share (2019-2024)
    Table 26. Rest of World Based Sports Brand Licensing Companies, Headquarters (States, Country)
    Table 27. Rest of World Based Companies Sports Brand Licensing Revenue, (2019-2024) & (USD Million)
    Table 28. Rest of World Based Companies Sports Brand Licensing Revenue Market Share (2019-2024)
    Table 29. World Sports Brand Licensing Market Size by Type, (USD Million), 2019 & 2023 & 2030
    Table 30. World Sports Brand Licensing Market Size by Type (2019-2024) & (USD Million)
    Table 31. World Sports Brand Licensing Market Size by Type (2025-2030) & (USD Million)
    Table 32. World Sports Brand Licensing Market Size by Application, (USD Million), 2019 & 2023 & 2030
    Table 33. World Sports Brand Licensing Market Size by Application (2019-2024) & (USD Million)
    Table 34. World Sports Brand Licensing Market Size by Application (2025-2030) & (USD Million)
    Table 35. National Hockey League Basic Information, Area Served and Competitors
    Table 36. National Hockey League Major Business
    Table 37. National Hockey League Sports Brand Licensing Product and Services
    Table 38. National Hockey League Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 39. National Hockey League Recent Developments/Updates
    Table 40. National Hockey League Competitive Strengths & Weaknesses
    Table 41. Major League Baseball Basic Information, Area Served and Competitors
    Table 42. Major League Baseball Major Business
    Table 43. Major League Baseball Sports Brand Licensing Product and Services
    Table 44. Major League Baseball Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 45. Major League Baseball Recent Developments/Updates
    Table 46. Major League Baseball Competitive Strengths & Weaknesses
    Table 47. National Basketball Association Basic Information, Area Served and Competitors
    Table 48. National Basketball Association Major Business
    Table 49. National Basketball Association Sports Brand Licensing Product and Services
    Table 50. National Basketball Association Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 51. National Basketball Association Recent Developments/Updates
    Table 52. National Basketball Association Competitive Strengths & Weaknesses
    Table 53. National Football League Basic Information, Area Served and Competitors
    Table 54. National Football League Major Business
    Table 55. National Football League Sports Brand Licensing Product and Services
    Table 56. National Football League Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 57. National Football League Recent Developments/Updates
    Table 58. National Football League Competitive Strengths & Weaknesses
    Table 59. MLS Basic Information, Area Served and Competitors
    Table 60. MLS Major Business
    Table 61. MLS Sports Brand Licensing Product and Services
    Table 62. MLS Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 63. MLS Recent Developments/Updates
    Table 64. MLS Competitive Strengths & Weaknesses
    Table 65. NASCAR Basic Information, Area Served and Competitors
    Table 66. NASCAR Major Business
    Table 67. NASCAR Sports Brand Licensing Product and Services
    Table 68. NASCAR Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 69. NASCAR Recent Developments/Updates
    Table 70. NASCAR Competitive Strengths & Weaknesses
    Table 71. USTA Basic Information, Area Served and Competitors
    Table 72. USTA Major Business
    Table 73. USTA Sports Brand Licensing Product and Services
    Table 74. USTA Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 75. USTA Recent Developments/Updates
    Table 76. USTA Competitive Strengths & Weaknesses
    Table 77. WNBA Basic Information, Area Served and Competitors
    Table 78. WNBA Major Business
    Table 79. WNBA Sports Brand Licensing Product and Services
    Table 80. WNBA Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 81. WNBA Recent Developments/Updates
    Table 82. WNBA Competitive Strengths & Weaknesses
    Table 83. WTA Basic Information, Area Served and Competitors
    Table 84. WTA Major Business
    Table 85. WTA Sports Brand Licensing Product and Services
    Table 86. WTA Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 87. WTA Recent Developments/Updates
    Table 88. WTA Competitive Strengths & Weaknesses
    Table 89. Canadian Football League Basic Information, Area Served and Competitors
    Table 90. Canadian Football League Major Business
    Table 91. Canadian Football League Sports Brand Licensing Product and Services
    Table 92. Canadian Football League Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 93. Canadian Football League Recent Developments/Updates
    Table 94. Flat Track Canada Basic Information, Area Served and Competitors
    Table 95. Flat Track Canada Major Business
    Table 96. Flat Track Canada Sports Brand Licensing Product and Services
    Table 97. Flat Track Canada Sports Brand Licensing Revenue, Gross Margin and Market Share (2019-2024) & (USD Million)
    Table 98. Global Key Players of Sports Brand Licensing Upstream (Raw Materials)
    Table 99. Sports Brand Licensing Typical Customers
List of Figure
    Figure 1. Sports Brand Licensing Picture
    Figure 2. World Sports Brand Licensing Total Market Size: 2019 & 2023 & 2030, (USD Million)
    Figure 3. World Sports Brand Licensing Total Market Size (2019-2030) & (USD Million)
    Figure 4. World Sports Brand Licensing Revenue Market Share by Region (2019, 2023 and 2030) & (USD Million) , (by Headquarter Location)
    Figure 5. World Sports Brand Licensing Revenue Market Share by Region (2019-2030), (by Headquarter Location)
    Figure 6. United States Based Company Sports Brand Licensing Revenue (2019-2030) & (USD Million)
    Figure 7. China Based Company Sports Brand Licensing Revenue (2019-2030) & (USD Million)
    Figure 8. Europe Based Company Sports Brand Licensing Revenue (2019-2030) & (USD Million)
    Figure 9. Japan Based Company Sports Brand Licensing Revenue (2019-2030) & (USD Million)
    Figure 10. South Korea Based Company Sports Brand Licensing Revenue (2019-2030) & (USD Million)
    Figure 11. ASEAN Based Company Sports Brand Licensing Revenue (2019-2030) & (USD Million)
    Figure 12. India Based Company Sports Brand Licensing Revenue (2019-2030) & (USD Million)
    Figure 13. Sports Brand Licensing Market Drivers
    Figure 14. Factors Affecting Demand
    Figure 15. World Sports Brand Licensing Consumption Value (2019-2030) & (USD Million)
    Figure 16. World Sports Brand Licensing Consumption Value Market Share by Region (2019-2030)
    Figure 17. United States Sports Brand Licensing Consumption Value (2019-2030) & (USD Million)
    Figure 18. China Sports Brand Licensing Consumption Value (2019-2030) & (USD Million)
    Figure 19. Europe Sports Brand Licensing Consumption Value (2019-2030) & (USD Million)
    Figure 20. Japan Sports Brand Licensing Consumption Value (2019-2030) & (USD Million)
    Figure 21. South Korea Sports Brand Licensing Consumption Value (2019-2030) & (USD Million)
    Figure 22. ASEAN Sports Brand Licensing Consumption Value (2019-2030) & (USD Million)
    Figure 23. India Sports Brand Licensing Consumption Value (2019-2030) & (USD Million)
    Figure 24. Producer Shipments of Sports Brand Licensing by Player Revenue ($MM) and Market Share (%): 2023
    Figure 25. Global Four-firm Concentration Ratios (CR4) for Sports Brand Licensing Markets in 2023
    Figure 26. Global Four-firm Concentration Ratios (CR8) for Sports Brand Licensing Markets in 2023
    Figure 27. United States VS China: Sports Brand Licensing Revenue Market Share Comparison (2019 & 2023 & 2030)
    Figure 28. United States VS China: Sports Brand Licensing Consumption Value Market Share Comparison (2019 & 2023 & 2030)
    Figure 29. World Sports Brand Licensing Market Size by Type, (USD Million), 2019 & 2023 & 2030
    Figure 30. World Sports Brand Licensing Market Size Market Share by Type in 2023
    Figure 31. Apparel
    Figure 32. Consumer Packaged Goods
    Figure 33. Toys
    Figure 34. Others
    Figure 35. World Sports Brand Licensing Market Size Market Share by Type (2019-2030)
    Figure 36. World Sports Brand Licensing Market Size by Application, (USD Million), 2019 & 2023 & 2030
    Figure 37. World Sports Brand Licensing Market Size Market Share by Application in 2023
    Figure 38. College Sports
    Figure 39. Other Sports
    Figure 40. Sports Brand Licensing Industrial Chain
    Figure 41. Methodology
    Figure 42. Research Process and Data Source

Research Methodology

Client Requirements

Review and analyze client requirements

Discussion of all the project requirements and queries

Flexibility Check

Project Feasibility Analysis

Finalizing tentative research programme

Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

Determination of key drivers, restraints, challenge, and opportunity

Identifies market needs and trends

Market Size Estimation & Forecast

Estimation of historical data based on secondary and primary data

Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

Consideration of geography, region-specific product/service demand for region segments

Consideration of product utilization rates, product demand outlook for segments by application or end-user.

Data Source

Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

Primary Source
Research discussion with manufacturers, distributors, suppliers, end user, industry experts to verify insights.

Validation and
triangulation of
secondary and primary source.

Collection of data

Cumulating and collating the essential qualitative and quantitative data

Generation of report in client requested format by research analysts

Reviews by expert analysts

Final quality check

Clarifying queries

Receiving feedback

Ensuring satisfaction

01 Identification of data

This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.
02 Evaluation of Market Dynamic

This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.
03 Collection of Data

This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.
04 Collaboration of Data

This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.
05 Verification and Analysis

This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

Companies Mentioned

National Hockey League
Major League Baseball
National Basketball Association
National Football League
MLS
NASCAR
USTA
WNBA
WTA
Canadian Football League
Flat Track Canada

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