Global Programmatic Display Advertising Platform Supply, Demand and Key Producers, 2023-2029

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Published Date: 01 Feb 2023

Category: Service & Software

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Description
Table of Contents
Table of Figures
Research Methodology
Related Reports
Product Tags

Description

Programmatic advertising helps automate the decision-making process of media buying by targeting specific audiences.

Digiday defines it as:
“The use of software to purchase digital advertising, as opposed to the traditional process that involves RFPs, human negotiations, and manual insertion orders. It’s using machines to buy ads, basically.”
This report studies the global Programmatic Display Advertising Platform demand, key companies, and key regions.

This report is a detailed and comprehensive analysis of the world market for Programmatic Display Advertising Platform, and provides market size (US$ million) and Year-over-Year (YoY) growth, considering 2022 as the base year. This report explores demand trends and competition, as well as details the characteristics of Programmatic Display Advertising Platform that contribute to its increasing demand across many markets.

The global Programmatic Display Advertising Platform market size is expected to reach $ million by 2029, rising at a market growth of % CAGR during the forecast period (2023-2029).

Highlights and key features of the study
Global Programmatic Display Advertising Platform total market, 2018-2029, (USD Million)
Global Programmatic Display Advertising Platform total market by region & country, CAGR, 2018-2029, (USD Million)
U.S. VS China: Programmatic Display Advertising Platform total market, key domestic companies and share, (USD Million)
Global Programmatic Display Advertising Platform revenue by player and market share 2018-2023, (USD Million)
Global Programmatic Display Advertising Platform total market by Type, CAGR, 2018-2029, (USD Million)
Global Programmatic Display Advertising Platform total market by Application, CAGR, 2018-2029, (USD Million)
This reports profiles major players in the global Programmatic Display Advertising Platform market based on the following parameters – company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include FACEBOOK BUSINESS, ADWORDS, WORDSTREAM, SIZMEK, MARIN SOFTWARE, DATAXU, Yahoo Gemini, MediaMath and Adobe Media Optimizer, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, COVID-19 and Russia-Ukraine War Influence.

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the World Programmatic Display Advertising Platform market
Detailed Segmentation:
Each section contains quantitative market data including market by value (US$ Millions), by player, by regions, by Type, and by Application. Data is given for the years 2018-2029 by year with 2022 as the base year, 2023 as the estimate year, and 2024-2029 as the forecast year.

Global Programmatic Display Advertising Platform Market, By Region:
    United States
    China
    Europe
    Japan
    South Korea
    ASEAN
    India
    Rest of World

Global Programmatic Display Advertising Platform Market, Segmentation by Type
    Cloud based
    On Premise

Global Programmatic Display Advertising Platform Market, Segmentation by Application
    Retail
    Recreation
    Banking
    Transportation
    Other

Companies Profiled:
    FACEBOOK BUSINESS
    ADWORDS
    WORDSTREAM
    SIZMEK
    MARIN SOFTWARE
    DATAXU
    Yahoo Gemini
    MediaMath
    Adobe Media Optimizer
    Quantcast Advertise
    Choozle
    Acquisio
    The Trade Desk
    Flashtalking

Key Questions Answered
1. How big is the global Programmatic Display Advertising Platform market?
2. What is the demand of the global Programmatic Display Advertising Platform market?
3. What is the year over year growth of the global Programmatic Display Advertising Platform market?
4. What is the total value of the global Programmatic Display Advertising Platform market?
5. Who are the major players in the global Programmatic Display Advertising Platform market?
6. What are the growth factors driving the market demand?

Table of Contents

1 Supply Summary
    1.1 Programmatic Display Advertising Platform Introduction
    1.2 World Programmatic Display Advertising Platform Market Size & Forecast (2018 & 2022 & 2029)
    1.3 World Programmatic Display Advertising Platform Total Market by Region (by Headquarter Location)
        1.3.1 World Programmatic Display Advertising Platform Market Size by Region (2018-2029), (by Headquarter Location)
        1.3.2 United States Programmatic Display Advertising Platform Market Size (2018-2029)
        1.3.3 China Programmatic Display Advertising Platform Market Size (2018-2029)
        1.3.4 Europe Programmatic Display Advertising Platform Market Size (2018-2029)
        1.3.5 Japan Programmatic Display Advertising Platform Market Size (2018-2029)
        1.3.6 South Korea Programmatic Display Advertising Platform Market Size (2018-2029)
        1.3.7 ASEAN Programmatic Display Advertising Platform Market Size (2018-2029)
        1.3.8 India Programmatic Display Advertising Platform Market Size (2018-2029)
    1.4 Market Drivers, Restraints and Trends
        1.4.1 Programmatic Display Advertising Platform Market Drivers
        1.4.2 Factors Affecting Demand
        1.4.3 Programmatic Display Advertising Platform Major Market Trends
    1.5 Influence of COVID-19 and Russia-Ukraine War
        1.5.1 Influence of COVID-19
        1.5.2 Influence of Russia-Ukraine War

2 Demand Summary
    2.1 World Programmatic Display Advertising Platform Consumption Value (2018-2029)
    2.2 World Programmatic Display Advertising Platform Consumption Value by Region
        2.2.1 World Programmatic Display Advertising Platform Consumption Value by Region (2018-2023)
        2.2.2 World Programmatic Display Advertising Platform Consumption Value Forecast by Region (2024-2029)
    2.3 United States Programmatic Display Advertising Platform Consumption Value (2018-2029)
    2.4 China Programmatic Display Advertising Platform Consumption Value (2018-2029)
    2.5 Europe Programmatic Display Advertising Platform Consumption Value (2018-2029)
    2.6 Japan Programmatic Display Advertising Platform Consumption Value (2018-2029)
    2.7 South Korea Programmatic Display Advertising Platform Consumption Value (2018-2029)
    2.8 ASEAN Programmatic Display Advertising Platform Consumption Value (2018-2029)
    2.9 India Programmatic Display Advertising Platform Consumption Value (2018-2029)

3 World Programmatic Display Advertising Platform Companies Competitive Analysis
    3.1 World Programmatic Display Advertising Platform Revenue by Player (2018-2023)
    3.2 Industry Rank and Concentration Rate (CR)
        3.2.1 Global Programmatic Display Advertising Platform Industry Rank of Major Players
        3.2.2 Global Concentration Ratios (CR4) for Programmatic Display Advertising Platform in 2022
        3.2.3 Global Concentration Ratios (CR8) for Programmatic Display Advertising Platform in 2022
    3.3 Programmatic Display Advertising Platform Company Evaluation Quadrant
    3.4 Programmatic Display Advertising Platform Market: Overall Company Footprint Analysis
        3.4.1 Programmatic Display Advertising Platform Market: Region Footprint
        3.4.2 Programmatic Display Advertising Platform Market: Company Product Type Footprint
        3.4.3 Programmatic Display Advertising Platform Market: Company Product Application Footprint
    3.5 Competitive Environment
        3.5.1 Historical Structure of the Industry
        3.5.2 Barriers of Market Entry
        3.5.3 Factors of Competition
    3.6 Mergers, Acquisitions Activity

4 United States VS China VS Rest of the World (by Headquarter Location)
    4.1 United States VS China: Programmatic Display Advertising Platform Revenue Comparison (by Headquarter Location)
        4.1.1 United States VS China: Programmatic Display Advertising Platform Market Size Comparison (2018 & 2022 & 2029) (by Headquarter Location)
        4.1.2 United States VS China: Programmatic Display Advertising Platform Revenue Market Share Comparison (2018 & 2022 & 2029)
    4.2 United States Based Companies VS China Based Companies: Programmatic Display Advertising Platform Consumption Value Comparison
        4.2.1 United States VS China: Programmatic Display Advertising Platform Consumption Value Comparison (2018 & 2022 & 2029)
        4.2.2 United States VS China: Programmatic Display Advertising Platform Consumption Value Market Share Comparison (2018 & 2022 & 2029)
    4.3 United States Based Programmatic Display Advertising Platform Companies and Market Share, 2018-2023
        4.3.1 United States Based Programmatic Display Advertising Platform Companies, Headquarters (States, Country)
        4.3.2 United States Based Companies Programmatic Display Advertising Platform Revenue, (2018-2023)
    4.4 China Based Companies Programmatic Display Advertising Platform Revenue and Market Share, 2018-2023
        4.4.1 China Based Programmatic Display Advertising Platform Companies, Company Headquarters (Province, Country)
        4.4.2 China Based Companies Programmatic Display Advertising Platform Revenue, (2018-2023)
    4.5 Rest of World Based Programmatic Display Advertising Platform Companies and Market Share, 2018-2023
        4.5.1 Rest of World Based Programmatic Display Advertising Platform Companies, Headquarters (States, Country)
        4.5.2 Rest of World Based Companies Programmatic Display Advertising Platform Revenue, (2018-2023)

5 Market Analysis by Type
    5.1 World Programmatic Display Advertising Platform Market Size Overview by Type: 2018 VS 2022 VS 2029
    5.2 Segment Introduction by Type
        5.2.1 Cloud based
        5.2.2 On Premise
    5.3 Market Segment by Type
        5.3.1 World Programmatic Display Advertising Platform Market Size by Type (2018-2023)
        5.3.2 World Programmatic Display Advertising Platform Market Size by Type (2024-2029)
        5.3.3 World Programmatic Display Advertising Platform Market Size Market Share by Type (2018-2029)

6 Market Analysis by Application
    6.1 World Programmatic Display Advertising Platform Market Size Overview by Application: 2018 VS 2022 VS 2029
    6.2 Segment Introduction by Application
        6.2.1 Retail
        6.2.2 Recreation
        6.2.3 Banking
        6.2.4 Transportation
        6.2.5 Transportation
    6.3 Market Segment by Application
        6.3.1 World Programmatic Display Advertising Platform Market Size by Application (2018-2023)
        6.3.2 World Programmatic Display Advertising Platform Market Size by Application (2024-2029)
        6.3.3 World Programmatic Display Advertising Platform Market Size by Application (2018-2029)

7 Company Profiles
    7.1 FACEBOOK BUSINESS
        7.1.1 FACEBOOK BUSINESS Details
        7.1.2 FACEBOOK BUSINESS Major Business
        7.1.3 FACEBOOK BUSINESS Programmatic Display Advertising Platform Product and Services
        7.1.4 FACEBOOK BUSINESS Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.1.5 FACEBOOK BUSINESS Recent Developments/Updates
        7.1.6 FACEBOOK BUSINESS Competitive Strengths & Weaknesses
    7.2 ADWORDS
        7.2.1 ADWORDS Details
        7.2.2 ADWORDS Major Business
        7.2.3 ADWORDS Programmatic Display Advertising Platform Product and Services
        7.2.4 ADWORDS Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.2.5 ADWORDS Recent Developments/Updates
        7.2.6 ADWORDS Competitive Strengths & Weaknesses
    7.3 WORDSTREAM
        7.3.1 WORDSTREAM Details
        7.3.2 WORDSTREAM Major Business
        7.3.3 WORDSTREAM Programmatic Display Advertising Platform Product and Services
        7.3.4 WORDSTREAM Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.3.5 WORDSTREAM Recent Developments/Updates
        7.3.6 WORDSTREAM Competitive Strengths & Weaknesses
    7.4 SIZMEK
        7.4.1 SIZMEK Details
        7.4.2 SIZMEK Major Business
        7.4.3 SIZMEK Programmatic Display Advertising Platform Product and Services
        7.4.4 SIZMEK Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.4.5 SIZMEK Recent Developments/Updates
        7.4.6 SIZMEK Competitive Strengths & Weaknesses
    7.5 MARIN SOFTWARE
        7.5.1 MARIN SOFTWARE Details
        7.5.2 MARIN SOFTWARE Major Business
        7.5.3 MARIN SOFTWARE Programmatic Display Advertising Platform Product and Services
        7.5.4 MARIN SOFTWARE Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.5.5 MARIN SOFTWARE Recent Developments/Updates
        7.5.6 MARIN SOFTWARE Competitive Strengths & Weaknesses
    7.6 DATAXU
        7.6.1 DATAXU Details
        7.6.2 DATAXU Major Business
        7.6.3 DATAXU Programmatic Display Advertising Platform Product and Services
        7.6.4 DATAXU Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.6.5 DATAXU Recent Developments/Updates
        7.6.6 DATAXU Competitive Strengths & Weaknesses
    7.7 Yahoo Gemini
        7.7.1 Yahoo Gemini Details
        7.7.2 Yahoo Gemini Major Business
        7.7.3 Yahoo Gemini Programmatic Display Advertising Platform Product and Services
        7.7.4 Yahoo Gemini Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.7.5 Yahoo Gemini Recent Developments/Updates
        7.7.6 Yahoo Gemini Competitive Strengths & Weaknesses
    7.8 MediaMath
        7.8.1 MediaMath Details
        7.8.2 MediaMath Major Business
        7.8.3 MediaMath Programmatic Display Advertising Platform Product and Services
        7.8.4 MediaMath Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.8.5 MediaMath Recent Developments/Updates
        7.8.6 MediaMath Competitive Strengths & Weaknesses
    7.9 Adobe Media Optimizer
        7.9.1 Adobe Media Optimizer Details
        7.9.2 Adobe Media Optimizer Major Business
        7.9.3 Adobe Media Optimizer Programmatic Display Advertising Platform Product and Services
        7.9.4 Adobe Media Optimizer Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.9.5 Adobe Media Optimizer Recent Developments/Updates
        7.9.6 Adobe Media Optimizer Competitive Strengths & Weaknesses
    7.10 Quantcast Advertise
        7.10.1 Quantcast Advertise Details
        7.10.2 Quantcast Advertise Major Business
        7.10.3 Quantcast Advertise Programmatic Display Advertising Platform Product and Services
        7.10.4 Quantcast Advertise Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.10.5 Quantcast Advertise Recent Developments/Updates
        7.10.6 Quantcast Advertise Competitive Strengths & Weaknesses
    7.11 Choozle
        7.11.1 Choozle Details
        7.11.2 Choozle Major Business
        7.11.3 Choozle Programmatic Display Advertising Platform Product and Services
        7.11.4 Choozle Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.11.5 Choozle Recent Developments/Updates
        7.11.6 Choozle Competitive Strengths & Weaknesses
    7.12 Acquisio
        7.12.1 Acquisio Details
        7.12.2 Acquisio Major Business
        7.12.3 Acquisio Programmatic Display Advertising Platform Product and Services
        7.12.4 Acquisio Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.12.5 Acquisio Recent Developments/Updates
        7.12.6 Acquisio Competitive Strengths & Weaknesses
    7.13 The Trade Desk
        7.13.1 The Trade Desk Details
        7.13.2 The Trade Desk Major Business
        7.13.3 The Trade Desk Programmatic Display Advertising Platform Product and Services
        7.13.4 The Trade Desk Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.13.5 The Trade Desk Recent Developments/Updates
        7.13.6 The Trade Desk Competitive Strengths & Weaknesses
    7.14 Flashtalking
        7.14.1 Flashtalking Details
        7.14.2 Flashtalking Major Business
        7.14.3 Flashtalking Programmatic Display Advertising Platform Product and Services
        7.14.4 Flashtalking Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023)
        7.14.5 Flashtalking Recent Developments/Updates
        7.14.6 Flashtalking Competitive Strengths & Weaknesses

8 Industry Chain Analysis
    8.1 Programmatic Display Advertising Platform Industry Chain
    8.2 Programmatic Display Advertising Platform Upstream Analysis
    8.3 Programmatic Display Advertising Platform Midstream Analysis
    8.4 Programmatic Display Advertising Platform Downstream Analysis

9 Research Findings and Conclusion

10 Appendix
    10.1 Methodology
    10.2 Research Process and Data Source
    10.3 Disclaimer

Table of Figures

List of Tables
    Table 1. World Programmatic Display Advertising Platform Revenue by Region (2018, 2022 and 2029) & (USD Million), (by Headquarter Location)
    Table 2. World Programmatic Display Advertising Platform Revenue by Region (2018-2023) & (USD Million), (by Headquarter Location)
    Table 3. World Programmatic Display Advertising Platform Revenue by Region (2024-2029) & (USD Million), (by Headquarter Location)
    Table 4. World Programmatic Display Advertising Platform Revenue Market Share by Region (2018-2023), (by Headquarter Location)
    Table 5. World Programmatic Display Advertising Platform Revenue Market Share by Region (2024-2029), (by Headquarter Location)
    Table 6. Major Market Trends
    Table 7. World Programmatic Display Advertising Platform Consumption Value Growth Rate Forecast by Region (2018 & 2022 & 2029) & (USD Million)
    Table 8. World Programmatic Display Advertising Platform Consumption Value by Region (2018-2023) & (USD Million)
    Table 9. World Programmatic Display Advertising Platform Consumption Value Forecast by Region (2024-2029) & (USD Million)
    Table 10. World Programmatic Display Advertising Platform Revenue by Player (2018-2023) & (USD Million)
    Table 11. Revenue Market Share of Key Programmatic Display Advertising Platform Players in 2022
    Table 12. World Programmatic Display Advertising Platform Industry Rank of Major Player, Based on Revenue in 2022
    Table 13. Global Programmatic Display Advertising Platform Company Evaluation Quadrant
    Table 14. Head Office of Key Programmatic Display Advertising Platform Player
    Table 15. Programmatic Display Advertising Platform Market: Company Product Type Footprint
    Table 16. Programmatic Display Advertising Platform Market: Company Product Application Footprint
    Table 17. Programmatic Display Advertising Platform Mergers & Acquisitions Activity
    Table 18. United States VS China Programmatic Display Advertising Platform Market Size Comparison, (2018 & 2022 & 2029) & (USD Million)
    Table 19. United States VS China Programmatic Display Advertising Platform Consumption Value Comparison, (2018 & 2022 & 2029) & (USD Million)
    Table 20. United States Based Programmatic Display Advertising Platform Companies, Headquarters (States, Country)
    Table 21. United States Based Companies Programmatic Display Advertising Platform Revenue, (2018-2023) & (USD Million)
    Table 22. United States Based Companies Programmatic Display Advertising Platform Revenue Market Share (2018-2023)
    Table 23. China Based Programmatic Display Advertising Platform Companies, Headquarters (Province, Country)
    Table 24. China Based Companies Programmatic Display Advertising Platform Revenue, (2018-2023) & (USD Million)
    Table 25. China Based Companies Programmatic Display Advertising Platform Revenue Market Share (2018-2023)
    Table 26. Rest of World Based Programmatic Display Advertising Platform Companies, Headquarters (States, Country)
    Table 27. Rest of World Based Companies Programmatic Display Advertising Platform Revenue, (2018-2023) & (USD Million)
    Table 28. Rest of World Based Companies Programmatic Display Advertising Platform Revenue Market Share (2018-2023)
    Table 29. World Programmatic Display Advertising Platform Market Size by Type, (USD Million), 2018 & 2022 & 2029
    Table 30. World Programmatic Display Advertising Platform Market Size by Type (2018-2023) & (USD Million)
    Table 31. World Programmatic Display Advertising Platform Market Size by Type (2024-2029) & (USD Million)
    Table 32. World Programmatic Display Advertising Platform Market Size by Application, (USD Million), 2018 & 2022 & 2029
    Table 33. World Programmatic Display Advertising Platform Market Size by Application (2018-2023) & (USD Million)
    Table 34. World Programmatic Display Advertising Platform Market Size by Application (2024-2029) & (USD Million)
    Table 35. FACEBOOK BUSINESS Basic Information, Area Served and Competitors
    Table 36. FACEBOOK BUSINESS Major Business
    Table 37. FACEBOOK BUSINESS Programmatic Display Advertising Platform Product and Services
    Table 38. FACEBOOK BUSINESS Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 39. FACEBOOK BUSINESS Recent Developments/Updates
    Table 40. FACEBOOK BUSINESS Competitive Strengths & Weaknesses
    Table 41. ADWORDS Basic Information, Area Served and Competitors
    Table 42. ADWORDS Major Business
    Table 43. ADWORDS Programmatic Display Advertising Platform Product and Services
    Table 44. ADWORDS Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 45. ADWORDS Recent Developments/Updates
    Table 46. ADWORDS Competitive Strengths & Weaknesses
    Table 47. WORDSTREAM Basic Information, Area Served and Competitors
    Table 48. WORDSTREAM Major Business
    Table 49. WORDSTREAM Programmatic Display Advertising Platform Product and Services
    Table 50. WORDSTREAM Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 51. WORDSTREAM Recent Developments/Updates
    Table 52. WORDSTREAM Competitive Strengths & Weaknesses
    Table 53. SIZMEK Basic Information, Area Served and Competitors
    Table 54. SIZMEK Major Business
    Table 55. SIZMEK Programmatic Display Advertising Platform Product and Services
    Table 56. SIZMEK Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 57. SIZMEK Recent Developments/Updates
    Table 58. SIZMEK Competitive Strengths & Weaknesses
    Table 59. MARIN SOFTWARE Basic Information, Area Served and Competitors
    Table 60. MARIN SOFTWARE Major Business
    Table 61. MARIN SOFTWARE Programmatic Display Advertising Platform Product and Services
    Table 62. MARIN SOFTWARE Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 63. MARIN SOFTWARE Recent Developments/Updates
    Table 64. MARIN SOFTWARE Competitive Strengths & Weaknesses
    Table 65. DATAXU Basic Information, Area Served and Competitors
    Table 66. DATAXU Major Business
    Table 67. DATAXU Programmatic Display Advertising Platform Product and Services
    Table 68. DATAXU Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 69. DATAXU Recent Developments/Updates
    Table 70. DATAXU Competitive Strengths & Weaknesses
    Table 71. Yahoo Gemini Basic Information, Area Served and Competitors
    Table 72. Yahoo Gemini Major Business
    Table 73. Yahoo Gemini Programmatic Display Advertising Platform Product and Services
    Table 74. Yahoo Gemini Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 75. Yahoo Gemini Recent Developments/Updates
    Table 76. Yahoo Gemini Competitive Strengths & Weaknesses
    Table 77. MediaMath Basic Information, Area Served and Competitors
    Table 78. MediaMath Major Business
    Table 79. MediaMath Programmatic Display Advertising Platform Product and Services
    Table 80. MediaMath Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 81. MediaMath Recent Developments/Updates
    Table 82. MediaMath Competitive Strengths & Weaknesses
    Table 83. Adobe Media Optimizer Basic Information, Area Served and Competitors
    Table 84. Adobe Media Optimizer Major Business
    Table 85. Adobe Media Optimizer Programmatic Display Advertising Platform Product and Services
    Table 86. Adobe Media Optimizer Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 87. Adobe Media Optimizer Recent Developments/Updates
    Table 88. Adobe Media Optimizer Competitive Strengths & Weaknesses
    Table 89. Quantcast Advertise Basic Information, Area Served and Competitors
    Table 90. Quantcast Advertise Major Business
    Table 91. Quantcast Advertise Programmatic Display Advertising Platform Product and Services
    Table 92. Quantcast Advertise Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 93. Quantcast Advertise Recent Developments/Updates
    Table 94. Quantcast Advertise Competitive Strengths & Weaknesses
    Table 95. Choozle Basic Information, Area Served and Competitors
    Table 96. Choozle Major Business
    Table 97. Choozle Programmatic Display Advertising Platform Product and Services
    Table 98. Choozle Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 99. Choozle Recent Developments/Updates
    Table 100. Choozle Competitive Strengths & Weaknesses
    Table 101. Acquisio Basic Information, Area Served and Competitors
    Table 102. Acquisio Major Business
    Table 103. Acquisio Programmatic Display Advertising Platform Product and Services
    Table 104. Acquisio Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 105. Acquisio Recent Developments/Updates
    Table 106. Acquisio Competitive Strengths & Weaknesses
    Table 107. The Trade Desk Basic Information, Area Served and Competitors
    Table 108. The Trade Desk Major Business
    Table 109. The Trade Desk Programmatic Display Advertising Platform Product and Services
    Table 110. The Trade Desk Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 111. The Trade Desk Recent Developments/Updates
    Table 112. Flashtalking Basic Information, Area Served and Competitors
    Table 113. Flashtalking Major Business
    Table 114. Flashtalking Programmatic Display Advertising Platform Product and Services
    Table 115. Flashtalking Programmatic Display Advertising Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
    Table 116. Global Key Players of Programmatic Display Advertising Platform Upstream (Raw Materials)
    Table 117. Programmatic Display Advertising Platform Typical Customers
List of Figure
    Figure 1. Programmatic Display Advertising Platform Picture
    Figure 2. World Programmatic Display Advertising Platform Total Market Size: 2018 & 2022 & 2029, (USD Million)
    Figure 3. World Programmatic Display Advertising Platform Total Market Size (2018-2029) & (USD Million)
    Figure 4. World Programmatic Display Advertising Platform Revenue Market Share by Region (2018, 2022 and 2029) & (USD Million) , (by Headquarter Location)
    Figure 5. World Programmatic Display Advertising Platform Revenue Market Share by Region (2018-2029), (by Headquarter Location)
    Figure 6. United States Based Company Programmatic Display Advertising Platform Revenue (2018-2029) & (USD Million)
    Figure 7. China Based Company Programmatic Display Advertising Platform Revenue (2018-2029) & (USD Million)
    Figure 8. Europe Based Company Programmatic Display Advertising Platform Revenue (2018-2029) & (USD Million)
    Figure 9. Japan Based Company Programmatic Display Advertising Platform Revenue (2018-2029) & (USD Million)
    Figure 10. South Korea Based Company Programmatic Display Advertising Platform Revenue (2018-2029) & (USD Million)
    Figure 11. ASEAN Based Company Programmatic Display Advertising Platform Revenue (2018-2029) & (USD Million)
    Figure 12. India Based Company Programmatic Display Advertising Platform Revenue (2018-2029) & (USD Million)
    Figure 13. Programmatic Display Advertising Platform Market Drivers
    Figure 14. Factors Affecting Demand
    Figure 15. World Programmatic Display Advertising Platform Consumption Value (2018-2029) & (USD Million)
    Figure 16. World Programmatic Display Advertising Platform Consumption Value Market Share by Region (2018-2029)
    Figure 17. United States Programmatic Display Advertising Platform Consumption Value (2018-2029) & (USD Million)
    Figure 18. China Programmatic Display Advertising Platform Consumption Value (2018-2029) & (USD Million)
    Figure 19. Europe Programmatic Display Advertising Platform Consumption Value (2018-2029) & (USD Million)
    Figure 20. Japan Programmatic Display Advertising Platform Consumption Value (2018-2029) & (USD Million)
    Figure 21. South Korea Programmatic Display Advertising Platform Consumption Value (2018-2029) & (USD Million)
    Figure 22. ASEAN Programmatic Display Advertising Platform Consumption Value (2018-2029) & (USD Million)
    Figure 23. India Programmatic Display Advertising Platform Consumption Value (2018-2029) & (USD Million)
    Figure 24. Producer Shipments of Programmatic Display Advertising Platform by Player Revenue ($MM) and Market Share (%): 2022
    Figure 25. Global Four-firm Concentration Ratios (CR4) for Programmatic Display Advertising Platform Markets in 2022
    Figure 26. Global Four-firm Concentration Ratios (CR8) for Programmatic Display Advertising Platform Markets in 2022
    Figure 27. United States VS China: Programmatic Display Advertising Platform Revenue Market Share Comparison (2018 & 2022 & 2029)
    Figure 28. United States VS China: Programmatic Display Advertising Platform Consumption Value Market Share Comparison (2018 & 2022 & 2029)
    Figure 29. World Programmatic Display Advertising Platform Market Size by Type, (USD Million), 2018 & 2022 & 2029
    Figure 30. World Programmatic Display Advertising Platform Market Size Market Share by Type in 2022
    Figure 31. Cloud based
    Figure 32. On Premise
    Figure 33. World Programmatic Display Advertising Platform Market Size Market Share by Type (2018-2029)
    Figure 34. World Programmatic Display Advertising Platform Market Size by Application, (USD Million), 2018 & 2022 & 2029
    Figure 35. World Programmatic Display Advertising Platform Market Size Market Share by Application in 2022
    Figure 36. Retail
    Figure 37. Recreation
    Figure 38. Banking
    Figure 39. Transportation
    Figure 40. Other
    Figure 41. Programmatic Display Advertising Platform Industrial Chain
    Figure 42. Methodology
    Figure 43. Research Process and Data Source

Research Methodology

Client Requirements

Review and analyze client requirements

Discussion of all the project requirements and queries

Flexibility Check

Project Feasibility Analysis

Finalizing tentative research programme

Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

Determination of key drivers, restraints, challenge, and opportunity

Identifies market needs and trends

Market Size Estimation & Forecast

Estimation of historical data based on secondary and primary data

Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

Consideration of geography, region-specific product/service demand for region segments

Consideration of product utilization rates, product demand outlook for segments by application or end-user.

Data Source

Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

Primary Source
Research discussion with manufacturers, distributors, suppliers, end user, industry experts to verify insights.

Validation and
triangulation of
secondary and primary source.

Collection of data

Cumulating and collating the essential qualitative and quantitative data

Generation of report in client requested format by research analysts

Reviews by expert analysts

Final quality check

Clarifying queries

Receiving feedback

Ensuring satisfaction

01 Identification of data

This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.
02 Evaluation of Market Dynamic

This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.
03 Collection of Data

This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.
04 Collaboration of Data

This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.
05 Verification and Analysis

This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

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Global Programmatic Display Advertising Platform Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Global Programmatic Display Advertising Platform Market 2024 by Company, Regions, Type and Application, Forecast to 2030

date 06 Jan 2024

date Service & Software

According to our (Global Info Research) latest study, the global Programmatic Display Advertising Platform market size was valued at USD million in 2023 and is forecast to a readjusted size of USD million by 2030 with a CAGR of % during review period.

Product Tags

Programmatic Display Advertising Platform

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Image High Dynamic

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